Vietnamese markets are a sensory overload, a whirlwind of colors, aromas, and sounds that give you a true taste of local life. From the scent of fresh herbs to the chatter of vendors calling out prices, there’s nothing quite like wandering through a Vietnamese market to experience the culture firsthand.
While exploring, you’ll come across foods and items that may surprise you. If you’ve ever found yourself wondering, What is that? while eyeing an unfamiliar vegetable or fruit, you’re not alone. This guide will take you through some of the most interesting finds in a Vietnamese market, helping you navigate the stalls like a pro.
1. Luffa – The Giant "Cucumber"
At first glance, you might mistake this long, green vegetable for a massive cucumber. However, this is actually luffa(mướp hương), a staple in Vietnamese cuisine. It’s commonly used in stir-fry and soups, offering a slightly sweet, soft texture when cooked.
What’s even more fascinating is that once fully matured, dried, and cleaned, this vegetable transforms into the natural loofah sponge you might have in your shower at home.
Price: ~5,000 VND per piece
2. Century Eggs – A Unique Vietnamese Delicacy
If you see eggs covered in a mysterious clay-like shell, don’t be alarmed. These are century eggs (trứng bách thảo), a delicacy in Vietnam and across Asia. Preserved in a clay and salt mixture for months, the inside turns into a dark, jelly-like texture with a bold, slightly sulfuric taste.
For adventurous eaters, it’s a must-try. Locals often eat them with cháo (Vietnamese rice porridge) or enjoy them with a dipping sauce made of soy sauce and pickled ginger.
Price: ~4,000 VND per regular egg / ~20,000 VND per century egg
3. Bamboo Shoots – A Crunchy Staple
Bamboo isn’t just for pandas! Bamboo shoots (cây tre) are widely used in Vietnamese dishes, from soups to stir-fried meals. They have a satisfying crunch and a mild, slightly nutty flavor. You’ll often find them freshly cut, dried, or even pickled.
Price: ~10,000 VND per kilo
4. Custard Apples – A Sweet and Creamy Surprise
Vietnam is home to some of the best tropical fruits, and custard apples (mãng cầu) are a true gem. They have a soft, creamy interior with a naturally sweet flavor that makes them feel like a dessert straight from nature. Just slice them in half, scoop out the flesh, and enjoy!
Price: ~40,000 VND per kilo
Alt Text: Custard apples stacked at a Vietnamese fruit marketFile Name: vietnamese-market-custard-apples.png
5. Rambutan – A Hairy But Delicious Fruit
If you spot bright red, spiky fruits piled high in a vendor’s stall, don’t hesitate to grab a handful. Rambutan (chôm chôm) is closely related to lychee, offering a juicy, sweet bite once you peel away the hairy shell.
Price: ~25,000 VND per kilo
6. Rose Apples – A Refreshing Snack
Unlike traditional apples, rose apples (mận) are lighter, juicier, and often enjoyed with fish sauce and chili salt for an extra kick. They’re the perfect street snack, especially on a hot day.
Price: ~25,000 VND per kilo
7. Durian – The "King of Fruits"
Love it or hate it, durian (sầu riêng) is one of Vietnam’s most famous (and infamous) fruits. Known for its powerful aroma—some say it smells like rotting onions, while others swear it’s the scent of heaven—this fruit has a rich, custard-like texture and an unforgettable flavor.
It’s even banned in some hotels and public transport due to its strong smell. But if you’re feeling adventurous, trying durian in Vietnam is an experience you won’t forget.
Price: ~65,000 VND per kilo
Experiencing a Vietnamese Market Like a Local
Markets in Vietnam are more than just places to buy groceries—they’re social hubs, cultural landmarks, and an essential part of daily life. Whether you’re looking for the freshest produce, a unique snack, or just want to immerse yourself in the local culture, visiting a Vietnamese market is one of the best ways to do it.
Pro Tips for Visiting a Vietnamese Market:
✅ Go early in the morning – This is when the market is most active, and the produce is at its freshest.
✅ Bring small bills – Vendors rarely have change for large denominations.
✅ Don’t be afraid to bargain – Haggling is part of the experience, and it’s expected!✅ Be mindful of personal space – Markets are bustling, so keep an eye on your belongings.
✅ Try something new – Even if it looks unfamiliar, you might just discover your new favorite snack.
For a truly immersive experience, consider joining a Vietnam Vespa Tour where you’ll get to explore the markets, sample Vietnamese food, and discover the country through the eyes of a local guide.
➡️ Explore Vietnam’s Vibrant Markets with Vespa Adventures: Vietnam Vespa Tours